Schering-Plough Corporation (NYSE: SGP) announced the launch of AFRIN® PureSea™ Hydrating Nasal Rinse, the only nasal rinse product entirely made of 100% purified sea water from the English Channel. AFRIN® PureSea™ is clinically proven to cleanse nasal and sinus passages of mucus, pollutants, and irritants so users can breathe freely.
Mary Jo DiMilia, M.D., an internist at Mount Sinai Medical Center, "AFRIN® PureSea™ is a new and convenient way to clean nasal passages, because it requires no mixing, minimal cleanup, and stays sterile even after the product is used."
The sea water in AFRIN® PureSea™ is taken from the Bay of Saint-Malo in France (shown above) where there are very strong tides. The strong currents renew the composition of the water, oxygenating it and replenishing its mineral content.
Its tagline is "Lasts all day and all night" which is something that all English Channel swimmers and marathon swimmers have first-hand experience with.
Photo of Bay of Saint-Malo by Peter Visontay.