Sam Greetham is one of the unsung heroes of open water swimming.
A representative of British Swimming and nominee for the 2008 World Open Water Swimming Man of the Year, Sam not only helped design the Olympic 10K Marathon Swim course at the Beijing Olympics, but he also is preparing the design of the open water course on the Serpentine for the 2012 London Olympics.
"It’s an unbelievable honor - not just for myself, but also for the town of Scarborough and for the sport I love," said the humble Greetham to the Scarborough Evening News.
With an eye for detail, an utmost concern for the athletes and a keen sense of the growing media interest in open water swimming around the world, Sam is open water swimming's equivalent of a movie set designer: he sets the stage and then lets the stars showcase their talents.
While spurring interest for open water swimming at the grassroots level and helping lay the foundation for preparing the best British athletes for the Olympic 10K Marathon Swim in 2012, Sam represents the unsung volunteers and coaches who make the sport what it is today and what it will become in the future.
Information on the male nominees for the World Open Water Swimming Man of the Year are posted here. Details on the female nominees for the World Open Water Swimming Woman of the Year are posted here.